More than "putting out the fire" when a problem arises, Primeira Imagem studies with the organizations how to be prepared for crisis situations that we never know how and where they appear.
It is said, "Every organization will have a crisis someday." But will they be prepared for its external impact on society? Will they deal with the negative effects in terms of public image?
Within organizations, and in conjunction with them, Primeira Imagem privileges strategic and anticipated planning to manage all the possible negative consequences of a crisis. We propose the preparation of Plans of Action in case of crisis, we help in the creation of a Manual of Crisis, and we help in the constitution of the Crisis Management Team.