Also known as Governmental and Parliamentary Relations, it was an activity poorly understood for a long time by Portuguese companies.
The Lobby is no more than the establishment of contacts with the various Official Entities (Government, Assembly of the Republic, Municipalities, and Administrations), Political Decision-makers and Pressure Groups (NGOs), by means of perfectly legal and transparent methods, in order to raise awareness, discuss and defend our clients' interests.
Joaquim Martins Lampreia, responsible for Public Affairs of Primeira Imagem, is himself a lobbyist accredited in Brussels to the European Commission and the European Parliament, acting through the Direct Lobby, the Top Lobby and the Base Lobby.